Selfie in our Stage 1 carrier in Feb 2015. ❤️

Our Story

Ubuntu: I am because you are.

The idea to start Ubuntu Baba came from being a very sleep deprived and frustrated first time Mom. All I knew was that my baby needed me 24/7 and the only way to make that work was to have him on my body...

Ubuntu: I am because you are.

The idea to start Ubuntu Baba came from being a very sleep deprived and frustrated first time Mom. All I knew was that my baby needed me 24/7 and the only way to make that work was to have him on my body...

After purchasing 6 different baby carriers and struggling in one way or another with all of them, I could see that I wasn’t going to find what I was looking for. So I set out to make my own.

With my Dad being in the backpack manufacturing business and my Mom being a fashion designer back in the day, I could thank my lucky stars that my idea was one I could make happen. My goal was to create an easy to use, breathable and comfortable carrier that could be used from the newborn days and grow with my baby.

After many different prototypes and assuring my design team time and time again that; “okay, I swear this is the one!” I finally managed to design my dream baby carrier.

With my sweet baby boy comfortably asleep on my chest, I could continue my motherhood journey with ease.

What I’ve learnt from my experience is that parenthood is the start of a beautiful yet challenging journey, add babywearing… and it makes it a whole lot easier!

I created Ubuntu Baba baby carriers to help you step out into the world again with confidence, freedom and style.

Meet the amazing people behind Ubuntu Baba.

We donate R16 from every purchase.